Question: Currently, 10,000 people take city buses each day and pay 2 dollars for a ticket. The number of people taking city buses at price $p$ dollars per ticket is given
$x = 5000\sqrt{6 - p}$
(a) Evaluate the elasticity at 2. $E(2) =$
(b) Currently, the price per ticket is 2 dollars. Should the price be raised in order to increase revenue? Enter 1 for Yes or 2 for No. answer =
(c) For what value of $p$ is the demand is unit elastic? $p =$
(d) What is the maximum revenue? Revenue =
1. **State the problem:** We have a demand function $x = 5000\sqrt{6 - p}$ where $x$ is the number of people taking the bus and $p$ is the price per ticket.
2. **Elasticity formula:** Elasticity of demand $E(p)$ is given by
$$E(p) = \frac{dx}{dp} \cdot \frac{p}{x}$$
3. **Find $\frac{dx}{dp}$:**
$$x = 5000(6 - p)^{1/2}$$
Using the chain rule,
$$\frac{dx}{dp} = 5000 \cdot \frac{1}{2}(6 - p)^{-1/2} \cdot (-1) = -\frac{2500}{\sqrt{6 - p}}$$
4. **Evaluate elasticity at $p=2$:**
Calculate $x$ at $p=2$:
$$x = 5000 \sqrt{6 - 2} = 5000 \sqrt{4} = 5000 \times 2 = 10000$$
Calculate $\frac{dx}{dp}$ at $p=2$:
$$\frac{dx}{dp} = -\frac{2500}{\sqrt{6 - 2}} = -\frac{2500}{2} = -1250$$
Now,
$$E(2) = (-1250) \times \frac{2}{10000} = -\frac{2500}{10000} = -0.25$$
5. **Interpret elasticity:**
Since $|E(2)| = 0.25 < 1$, demand is inelastic at $p=2$.
6. **Should price be raised to increase revenue?**
When demand is inelastic, increasing price increases revenue. So answer = 1 (Yes).
7. **Find $p$ for unit elasticity:**
Set $|E(p)| = 1$:
$$|E(p)| = \left| \frac{dx}{dp} \cdot \frac{p}{x} \right| = 1$$
Substitute $\frac{dx}{dp} = -\frac{2500}{\sqrt{6 - p}}$ and $x = 5000 \sqrt{6 - p}$:
$$1 = \left| -\frac{2500}{\sqrt{6 - p}} \cdot \frac{p}{5000 \sqrt{6 - p}} \right| = \frac{2500 p}{5000 (6 - p)} = \frac{p}{2(6 - p)}$$
Solve:
$$1 = \frac{p}{2(6 - p)} \Rightarrow 2(6 - p) = p \Rightarrow 12 - 2p = p \Rightarrow 12 = 3p \Rightarrow p = 4$$
8. **Maximum revenue:**
Revenue $R = p \times x = p \times 5000 \sqrt{6 - p}$
To maximize $R$, differentiate and set to zero:
$$R = 5000 p (6 - p)^{1/2}$$
$$\frac{dR}{dp} = 5000 \left( (6 - p)^{1/2} + p \cdot \frac{1}{2} (6 - p)^{-1/2} (-1) \right) = 5000 \left( \sqrt{6 - p} - \frac{p}{2 \sqrt{6 - p}} \right)$$
Set $\frac{dR}{dp} = 0$:
$$\sqrt{6 - p} = \frac{p}{2 \sqrt{6 - p}} \Rightarrow (\sqrt{6 - p})^2 = \frac{p}{2}$$
$$6 - p = \frac{p}{2} \Rightarrow 6 = \frac{3p}{2} \Rightarrow p = 4$$
Calculate max revenue:
$$R_{max} = 4 \times 5000 \sqrt{6 - 4} = 4 \times 5000 \times \sqrt{2} = 20000 \sqrt{2} \approx 28284.27$$
**Final answers:**
(a) $E(2) = -0.25$
(b) answer = 1
(c) $p = 4$
(d) Revenue $= 20000 \sqrt{2} \approx 28284.27$